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Know what AI sees. Measure what it's worth.

What is Moz rogerbot?

Direct Answer: Moz's site audit crawler for Moz Pro Campaigns, operated by Moz.

Operator: Moz Type: SEO Tool Purpose: SEO site auditing and analysis

Rogerbot is a site audit crawler used by Moz for Moz Pro Campaigns. It is identified by the user-agent string 'rogerbot/1.2'. The bot's purpose is to audit sites for SEO analysis.

User-Agent Identification

The following user-agent strings identify Moz rogerbot in your live traffic data:

  • rogerbot/1.2 (https://moz.com/help/guides/moz-procedures/what-is-rogerbot, rogerbot-crawler+aardwolf-production-crawler-01@moz.com)

robots.txt Rules for Moz rogerbot

Respects robots.txt: Yes

Use the following robots.txt rules to control Moz rogerbot access:

# Block Moz rogerbot
User-agent: rogerbot
Disallow: /

# Allow Moz rogerbot
User-agent: rogerbot
Allow: /

Robots.txt is a directive, not a barrier

Moz states that Moz rogerbot respects robots.txt. However, configuration mistakes, caching delays, and edge cases mean your directives may not always be followed as expected. Live traffic verification confirms whether Moz rogerbot actually obeys your rules in practice.

Need continuous verification across 500+ bots? Can AI See It automates this.

Crawl Behavior

Frequency:Not Documented

Request Pattern:Not Documented

Official Documentation Quotes

"Rogerbot is Moz's site audit crawler for Moz Pro Campaigns."

Crawl Activity Index

Relative crawl activity for Moz rogerbot over the past 28 days. Higher values indicate increased crawling intensity compared to the period baseline.

View recent activity data (last 7 days)
Date Activity Index
Mar 26, 2026 88.0
Mar 27, 2026 82.7
Mar 28, 2026 83.1
Mar 29, 2026 81.8
Mar 30, 2026 87.3
Mar 31, 2026 90.2
Apr 1, 2026 88.9

Source: Cloudflare Radar

Why track Moz rogerbot traffic?

Control third-party crawl impact on your server. Moz rogerbot crawls your site to build Moz's SEO database. While useful for competitive analysis, these crawlers can consume significant server resources on large sites.

Identify who's analyzing your site. Moz rogerbot visits reveal when competitors or agencies are running audits on your domain.

Manage crawl priority. If Moz rogerbot is consuming crawl budget you'd rather allocate to search engines, you can throttle or block it based on measured volume.

Surface 4XX and 5XX errors before search engines find them. If Moz rogerbot reports broken pages or server errors in its crawl data, you can fix those issues proactively — before search engine crawlers encounter them and your rankings suffer.

Is Moz rogerbot worth the server resources?

Moz rogerbot crawls your site to build Moz's SEO database. Unlike search engines, this crawler doesn't send you any referral traffic — it feeds a third-party tool.

That's not necessarily a problem — Moz's data may power tools you use yourself. The question is whether Moz rogerbot's crawl volume is proportionate to its value.

What Can AI See It measures

Crawl volume

Requests per day and bandwidth consumed by Moz rogerbot

Resource share

What % of your total bot traffic is Moz rogerbot?

Fake bot detection

Scrapers spoofing Moz rogerbot's user-agent string

Log Verification

To verify Moz rogerbot traffic in your live traffic data:

  1. Search access logs for the user-agent strings listed above
  2. Check if the IP addresses match documented ranges (if provided by Moz)
  3. Verify the crawl pattern matches documented behavior
  4. Use reverse DNS lookup for additional verification if available

Note: Observed behavior in production environments may differ from official documentation. Live traffic monitoring provides the only reliable verification of actual bot behavior.

Undocumented Information

The following information is not officially documented for Moz rogerbot:

  • crawl frequency
  • request pattern
  • IP verification method
  • JavaScript rendering behavior

See which SEO tools are crawling your site — and how much they cost you

  • Identify third-party crawlers consuming your server resources
  • Separate SEO tool traffic from search engine crawls
  • Detect fake bots spoofing Moz rogerbot's user-agent
Start measuring for free → See how it works →

Official Documentation

View Official Moz rogerbot Documentation →

Information sourced from official documentation. Content generated with AI assistance.