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Can AI see it

Know what AI sees. Measure what it's worth.

What is SerpstatBot?

Direct Answer: SerpstatBot is a bot operated by Serpstat, used for SEO backlink analysis and site auditing by collecting data for Serpstat's Backlink Analysis tool.

Operator: Serpstat Type: SEO Tool Purpose: SEO backlink analysis and site auditing

SerpstatBot is a web crawler developed by Serpstat to gather data for their Backlink Analysis tool. It continuously crawls the web to add new links and track changes in their link database, providing users with access to one of the largest backlink databases for planning and monitoring marketing campaigns. The bot follows links, including those with the rel=nofollow attribute, and handles 404 and 301 pages by collecting historical data.

User-Agent Identification

The following user-agent strings identify SerpstatBot in your live traffic data:

  • serpstatbot/2.1 (advanced backlink tracking bot; https://serpstatbot.com/; abuse@serpstatbot.com)
  • serpstatbot/2.0 beta (advanced backlink tracking bot; http://serpstatbot.com/; abuse@serpstatbot.com)
  • serpstatbot/1.0 (advanced backlink tracking bot; curl/7.58.0; http://serpstatbot.com/; abuse@serpstatbot.com)
  • serpstatbot/2.0 alpha (advanced backlink tracking bot; curl/7.58.0; http://serpstatbot.com/; abuse@serpstatbot.com)
  • serpstatbot/1.0 (advanced backlink tracking bot; http://serpstatbot.com/; abuse@serpstatbot.com)

robots.txt Rules for SerpstatBot

Respects robots.txt: No

Use the following robots.txt rules to control SerpstatBot access:

# Block SerpstatBot
User-agent: serpstatbot
Disallow: /

# Allow SerpstatBot
User-agent: serpstatbot
Allow: /

This bot does not commit to following robots.txt

SerpstatBot does not officially follow robots.txt directives. The only reliable way to control access is through server-side blocking (IP filtering, user-agent rules in your web server config) combined with log monitoring to verify effectiveness.

Need continuous verification across 500+ bots? Can AI See It automates this.

Crawl Behavior

Frequency:Continuous

Request Pattern:The Bot Crawls Links, Including Those With Rel=Nofollow Attribute, And Handles 404 And 301 Pages

Official Documentation Quotes

"Our bot constantly crawls the web to add new links and track changes in our link database."

"Serpstatbot addresses to the robots.txt standard."

Crawl Activity Index

Relative crawl activity for SerpstatBot over the past 28 days. Higher values indicate increased crawling intensity compared to the period baseline.

View recent activity data (last 7 days)
Date Activity Index
Mar 26, 2026 88.0
Mar 27, 2026 82.7
Mar 28, 2026 83.1
Mar 29, 2026 81.8
Mar 30, 2026 87.3
Mar 31, 2026 90.2
Apr 1, 2026 88.8

Source: Cloudflare Radar

Why track SerpstatBot traffic?

Control third-party crawl impact on your server. SerpstatBot crawls your site to build Serpstat's SEO database. While useful for competitive analysis, these crawlers can consume significant server resources on large sites.

Identify who's analyzing your site. SerpstatBot visits reveal when competitors or agencies are running audits on your domain.

Manage crawl priority. If SerpstatBot is consuming crawl budget you'd rather allocate to search engines, you can throttle or block it based on measured volume.

Surface 4XX and 5XX errors before search engines find them. If SerpstatBot reports broken pages or server errors in its crawl data, you can fix those issues proactively — before search engine crawlers encounter them and your rankings suffer.

Is SerpstatBot worth the server resources?

SerpstatBot crawls your site to build Serpstat's SEO database. Unlike search engines, this crawler doesn't send you any referral traffic — it feeds a third-party tool.

That's not necessarily a problem — Serpstat's data may power tools you use yourself. The question is whether SerpstatBot's crawl volume is proportionate to its value.

What Can AI See It measures

Crawl volume

Requests per day and bandwidth consumed by SerpstatBot

Resource share

What % of your total bot traffic is SerpstatBot?

Fake bot detection

Scrapers spoofing SerpstatBot's user-agent string

Log Verification

To verify SerpstatBot traffic in your live traffic data:

  1. Search access logs for the user-agent strings listed above
  2. Check if the IP addresses match documented ranges (if provided by Serpstat)
  3. Verify the crawl pattern matches documented behavior
  4. Use reverse DNS lookup for additional verification if available

IP Verification: Serpstat provides official IP verification via Published IP ranges. View verification instructions →

A list of all IPs used by Serpstatbot is available

Note: Observed behavior in production environments may differ from official documentation. Live traffic monitoring provides the only reliable verification of actual bot behavior.

Undocumented Information

The following information is not officially documented for SerpstatBot:

  • JavaScript rendering

See which SEO tools are crawling your site — and how much they cost you

  • Identify third-party crawlers consuming your server resources
  • Separate SEO tool traffic from search engine crawls
  • Detect fake bots spoofing SerpstatBot's user-agent
Start measuring for free → See how it works →

Official Documentation

View Official SerpstatBot Documentation →

Information sourced from official documentation. Content generated with AI assistance.